Mobile and desktop ad-block rates are experiencing a gradual uptick, increasing by 11% in 2023…

Streaming video has transformed television advertising by making it possible for brands of all kinds…

If a company internship imparts some wisdom to the students it employs, that’s typically good…

The issue of media decarbonization has been increasingly buzzy, but many brands and agencies have…

In 2023, the sports apparel market is expected to generate more than $213 billion in…

To promote its Guess Eyewear collection, eyewear group Marcolin recently worked with AR company Aryel,…

Ahead of the holiday season, brands have begun releasing festive augmented reality Lenses on the…

During a recent session featuring Black women in gaming at Adweek’s Nextech event, COEXIST founder…

When producing this year’s holiday campaign, Amazon wanted to be mindful of the limited spending…

Coca-Cola has rolled out its third generative AI initiative of the year, this time as…