How One Company Streamlines Reaching Regional Sports Networks’ Coveted Live Audiences

Even as cable providers slowly cut ties with regional sports networks, RSNs are still prized by advertisers because they offer something few forms of media still can in 2022: Regular exposure to live highly-engaged, local audiences. Home Team Sports, a division of Playfly Sports, aggregates inventory for every RSN in the country and its platform…

(SOURCE) https://www.adweek.com/convergent-tv/how-one-company-streamlines-reaching-regional-sports-networks-coveted-live-audiences/

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