Nerf's first mascot Murph draws Gritty comparisons, sparks Twitter debate

The amorphous being coated in thousands of toy darts made a splash over the weekend, kicking off the larger “Unleash the Play in You” platform.

(SOURCE) https://www.marketingdive.com/news/hasbro-nerf-mascot-Murph-Gritty-comparisons/625775/

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