Not Your Typical Sneaker Drop: Shoe Brand Calls Out Fashion’s Bad Practices

Fashion brands often try to build hype with product drops-but not for a reason like this. German sneaker label Ekn has released a new shoe that calls attention to the fashion industry’s exploitative business practices. The sneaker, named Kamthala, flips the script on a common model whereby some fashion companies design products in the Global…

(SOURCE) https://www.adweek.com/creativity/shoe-brand-calls-out-fashions-bad-practices/

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