Pitchfork Music Festival Sees Revenue Rise 112% Thanks to Custom Campaigns

The Cond? Nast music publisher Pitchfork has seen revenue for its flagship event, Pitchfork Music Festival, rise 112% compared to 2021. The privately held media company wouldn’t share precise revenue figures. But it’s the latest indication of heightened consumer and advertiser demand for the return of in-person gatherings. The three-day festival, which takes place July…

(SOURCE) https://www.adweek.com/media/pitchfork-music-festival-sees-revenue-rise-112-thanks-to-custom-campaigns/

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