Razor Scoots Toward History and Community for First-Ever Brand Campaign

At the turn of the century, Razor scooters were all the talk on every local elementary school playground in America. Competing with ‘N Sync and Sony’s Playstation 2 in kid discourse was no problem as Razor’s product moved an estimated 5 million units in 2000. Now, the brand is looking to reclaim its status as…

(SOURCE) https://www.adweek.com/brand-marketing/razor-scoots-toward-history-and-community-for-first-ever-brand-campaign/

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