State Farm riffs off new brand character with jazz CD, hotline

“Jazz Bath: The Bath Bomb Sessions,” plays off of an existing commercial starring saxophone-playing character Jeff and quarterback Patrick Mahomes.

(SOURCE) https://www.marketingdive.com/news/state-farm-jazz-bath-cd-hotline-marketing-campaign/637042/

Share:


Related Posts

Brands Play Experiential for the Long Game of Loyalty

Though I don’t own a Porsche, I recently attended one of their driving...

Adweek Podcast: Dakota Media Is Scrappy by Nature But Playing the Long Game

Being a creative comes naturally to Josh Duhamel. The writer-director-producer has been working...

Leave a Comment

Your email address will not be published. Required fields are marked *

Add Comment *

Name *

Email *

Website