Amazon, a giant in the e-commerce space, is also seeing streaming success through its Amazon Prime Video and Amazon Studios platforms. Ukonwa Ojo, the chief marketing officer for both platforms, stopped by Adweek’s Convergent TV Summit to discuss how the brand uses three pillars to create marketing magic and how they plan to use that…
(SOURCE) https://www.adweek.com/convergent-tv/the-magic-of-marketing-with-amazon-prime-video-and-studios/