Verizon, Disney Use AR to Make Children’s Wishes Come True This Holiday Season

Disney’s upcoming animated film Wish hits theaters Nov. 22. To help promote the film, Verizon collaborated with Disney to release a “Wish on a StAR” augmented reality experience that will allow people to donate to their local Toys for Tots chapter(s) and grant children’s wishes this holiday season. The AR experience is accessed via QR…

(SOURCE) https://www.adweek.com/brand-marketing/verizon-disney-use-ar-to-make-childrens-wishes-come-true-this-holiday-season/

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