Why You Can’t Skip Accessibility When Marketing on Social

According to the CDC, nearly 1 in 4 Americans have a disability; 5.7% of U.S. adults have a hearing disability while 4.9% of adults have a vision disability. So why isn’t more accessible content being made? By not creating content that is accessible, brands are missing out on reaching key members of their audience. “It’s…

(SOURCE) https://www.adweek.com/social-marketing/why-you-cant-skip-accessibility-when-marketing-on-social/


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