Witness the Legend of ‘Guy on a Buffalo Wing’ in Zaxby’s Delightful Throwback Campaign

Have you heard the legend of the guy who traversed the wilderness bareback on a buffalo wing? If you haven’t, chicken chain Zaxby’s has quite the tale for you. The brand collaborated with Knoxville-based independent agency and AOR Tombras on a two-minute long spot, which launched during the College Football Playoff National Championship game between…

(SOURCE) https://www.adweek.com/creativity/witness-the-legend-of-guy-on-a-buffalo-wing-in-zaxbys-delightful-throwback-campaign/

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