Alessio Vannetti, who stepped down as Valentino’s chief brand officer in July, will return to Gucci to lead marketing op…

Alessio Vannetti, who stepped down as Valentino’s chief brand officer in July, will return to Gucci to lead marketing operations as the Italian mega-label’s executive vice president and chief brand officer. Vannetti previously worked at Gucci as global communications director from 2015 to 2019.

Susan Chokachi, a US-based Gucci veteran who has led the brand’s marketing since the departure of Robert Triefus at the end of April, is set to exit the brand.

In his new role, Vannetti will be tasked with reasserting Gucci’s heritage story and cultivating a more stable brand message, after the radical aesthetic reinvention piloted by former creative director Alessandro Michele, as well as building excitement for new designer Sabato de Sarno.

Read more about the move. #linkinbio

✍️ @robwilliams28
📷 Getty

#gucci

(SOURCE) https://www.instagram.com/p/Cwnm75xpkmu

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