Bottega Veneta is taking over part of the Great Wall to celebrate the upcoming Chinese Lunar New Year.

Together with this installation, which will remain in place until Jan. 12, the Italian brand has pledged a donation to support the renovation and maintenance of the “Shanhai Pass,” the starting point of the eastern end of the Great Wall. Historically, this pass is known as the “First Pass under Heaven.”

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Report: @tianweizhang