According to a 2021 report by ArtTactic, only 20% of NFT users and creators are women, less than 16% of all NFT artists are female and NFTs with female-presenting avatars have been valued lower than male-presenting avatars. As the Metaverse continues to blossom, brands, particularly in the fashion and beauty spaces, realize what they create…

(SOURCE) https://www.adweek.com/brand-marketing/alo-yogas-web3-mission-wellness-inclusivity-and-safe-spaces/