Planet Fitness CEO explains how it keeps gym memberships at $10

Planet Fitness has kept its gym membership price as low as $10 per month for 30 years. CEO Chris Rondeau explains how the company manages to keep the same price point amidst high inflation and his plans for scaling internationally.

(SOURCE) https://www.cnn.com/videos/business/2022/12/07/planet-fitness-ceo-10-membership-orig.cnn-business

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