The closely held candy maker has redesigned its colorful mascots to make them more diverse, focusing on a range of personalities.
Gone is the sexy trope of the green M&M; she is now empowered, advocating for “more women in leading roles.” Brown, the other female in the group, is a self-proclaimed boss. Blue is goofy. Yellow is friendly. Red is a narcissist. And Orange is anxious, according to back stories for the colors posted on the company website.
A spokesperson for Mars said the company is “looking into ways to better gender balance the crew and while we can’t share specifics just yet, there is a lot of work being done.”
Read more about the changes at the link in bio.