You can add “Keeping on top of the rapidly changing tech space” to marketers’ to-do lists. It’s an ongoing struggle for marketers: where to invest in tech experimentation when budgets are tight and getting tighter. Without that ability to experiment, brands can get left behind. Equally, too much time spent minting NFTs for an uninterested…

(SOURCE) https://www.adweek.com/brand-marketing/ai-the-metaverse-and-3d-billboards-the-tech-these-cmos-are-most-excited-about/