Big Ten Snags Record $7.5 Billion TV Rights Deal Across Fox, CBS and NBC

There’s a BIG deal happening in the college sports landscape. The Big Ten Conference finalized a massive set of media rights deals worth an estimated $7.5 billion–around $1 billion annually–across Fox, CBS and NBC, beginning in 2023. The agreement is the richest ever in college football, reminiscent of an NFL-style agreement that spreads the games…

(SOURCE) https://www.adweek.com/convergent-tv/big-ten-snags-record-tv-rights-deal-across-fox-cbs-and-nbc/

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