The U.S. Open provides access to hundreds of thousands of tennis fans and millions of viewers for weeks at a time–and brands want a piece of that audience. The United States Tennis Association (USTA) Billie Jean King National Tennis Center in Flushing, Queens had 776,120 fans on the grounds during the two weeks of the…

(SOURCE) https://www.adweek.com/brand-marketing/brand-activations-2023-us-open/