Break Free of the Agency Blame Game—Listen and Take Ownership

In the case of client-agency relationships, grievance is not a substitute for good ideas, nor does it lead to particularly creative solutions. Rather, it facilitates an environment rife with negative emotions and blame-wielding. As long as you are the one pointing the finger, the finger can’t be pointed back at you. But what will you…

(SOURCE) https://www.adweek.com/agencies/break-free-of-the-agency-blame-game-listen-and-take-ownership/

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