What is the creator economy, and why should you care? If you’re a marketer, you better care. Especially if you want to reach younger audiences. On this week’s episode of Everything Is Better With Creators, we have a roundtable discussion with three queens of the algorithm: creators Coco Mocoe, and YesJulz, and Whalar’s vp of…

(SOURCE) https://www.adweek.com/creativity/eibwc-podcast-how-brands-can-win-big-in-the-creator-economy/