Global hotel, airline and vacation rental brands are all poised for a 2023 bounce in travel. Rail companies, too, are preparing for a resurgence of train travel. According to the 2023 Pinterest Predicts survey, pins related to train travel were up significantly from Sept. 2020 to Sept. 2022: Inter-railing Europe aesthetic: +105% Train trip aesthetic:…

(SOURCE) https://www.adweek.com/brand-marketing/eurostars-marketing-chief-on-putting-the-star-back-in-the-brand/