Fetch by The Dodo Targets ‘Love-Struck Pet Parents’ for Insurance Brand Rollout

It was no walk in the park to land a starring role in the first major marketing push for Fetch by The Dodo, a rebranded pet insurance company making its national debut. Animals had to first submit a video audition, then take part in Zoom callbacks where a director asked them to perform tasks like…

(SOURCE) https://www.adweek.com/brand-marketing/fetch-by-the-dodo-targets-love-struck-pet-parents-for-insurance-brand-rollout/

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