Car rental firm, The Hertz Corporation has named Wayne Davis as its executive vice president and chief marketing officer, which will see him lead the marketing strategies for its Dollar, Thrifty and Hertz brands with a focus on the growth of electric vehicles. Taking up the post from January 3, Davis will join from GE…

(SOURCE) https://www.adweek.com/brand-marketing/hertz-hires-first-cmo-since-bankruptcy-with-electric-vehicle-focus/