How Ukraine’s Ad Sector Built a Social Content Company to Alter Perceptions of the War-Torn Nation

On the anniversary of Russia’s invasion of Ukraine, a state-affiliated, yet independently run media organization is stepping up its mission to make a difference and tell human stories amid the inhumanity of war. While the war is fiercest on the frontlines, Ukraine’s advertising and creative sectors continue their fight in the information war. Once heavily…

(SOURCE) https://www.adweek.com/media/how-ukraines-ad-sector-built-a-social-content-company-to-alter-perceptions-of-the-war-torn-nation/

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