Israeli Ad-Tech Firms Re-Strategize Amid War

Sensitive content: This article mentions deaths related to the Israel-Hamas war. At the start of October, the advertising industry usually kicks into high gear to prepare for the following year, monitoring client performance during the critical fourth quarter and attending a plethora of industry events in October and November. But this year has been anything…

(SOURCE) https://www.adweek.com/media/israel-ad-tech-firms-strategy-war/

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