Threats to the fabled world of creative agencies are as numerous as they are relentless. Fee compression, piece work, transient client relationships, in-housing of creative teams–all are squeezing not just agency revenue but the agency model itself. Yet, amid the hand-wringing, a new way to do business is on the rise. Private equity and venture…

(SOURCE) https://www.adweek.com/agencies/stussy-tees-making-sense-of-private-equity-creative-agency-hookups/