As the CMO of Timex, Shari Fabiani has taken a contrarian approach to marketing the iconic brand, focusing on building engagement with core customers in this new episode of Marketing Vanguard. Mark Douglas on the Future of Advertising: Insights from MNTN’s President and CEO Fabiani’s career path, like many in her position, has been far…

(SOURCE) https://www.adweek.com/brand-marketing/revolutionizing-timex-with-shari-fabiani/