To promote its Guess Eyewear collection, eyewear group Marcolin recently worked with AR company Aryel, digital marketing agency Intarget and media platform Teads for a campaign that ran in Spain, France, Italy, Germany and the U.S. from May to June. The campaign featured two AR-supported ad formats. One allowed people to view a pair of…

(SOURCE) https://www.adweek.com/brand-marketing/these-ar-ads-helped-marcolin-promote-eyewear-through-a-try-on-feature/