Two independent agencies–media shop Crossmedia and Joan Creative–are reimagining how to reintegrate media and creative disciplines. They’re rolling out a novel service offering, dubbed JoanxMedia, that’s designed to offer clients more options and could inspire how other independent agencies go to market. The partnership is one way independent agencies can integrate services without having to…

(SOURCE) https://www.adweek.com/agencies/crossmedia-joan-creative-partner-media-creative-achieve-scale/