Just in case you forgot that WeatherTech manufactures its products in America, the brand is back with a $7 million reminder. The automobile accessories company knows that a line of vehicle floor mats does not elicit innate consumer emotion, but it has found a way to justify a softer presence in an advertising space riddled…

(SOURCE) https://www.adweek.com/brand-marketing/weathertech-celebrates-the-doubters-in-a-super-bowl-rejection-compilation/