Now, seeing @madonna strut onstage for the London opening date of “The Celebration Tour” wearing a cowboy hat you designed would feel like the crowning moment for any designer.
Between creating hats for the “Material Girl” superstar, some 200 doors worldwide selling his designs and winning this year’s @andamfashionawards Accessories Prize, one wouldn’t imagine Ukrainian designer Ruslan Baginskiy has been “living in total bipolarity” since the start of the Russian invasion of Ukraine in February 2022.
In 2023, wholesale accounts were the brand’s strong focus, and this is the 2024 strategy as well, with business expected to grow again.
Increased exposure, such as designing @beyonce’s head gear for her “Renaissance” tour — including giant metallic boaters worn by her and her dancers — will certainly help.
Read more at WWD.com — ?#linkinbio
Report: @lilytempleton
Video: @bloomtiful
